Create clothing with a purpose that addresses the duality of an active / fashionable life
Responsibly sourced fashion-forward clothing that helps people lead healthy, active lives indoors and out
LEAD HEALTHY, ACTIVE LIVES INDOORS AND OUT | CONNECT WITH THE ENVIRONMENT | BUILD MEMORIES WITH YOUR FAMILY | EXPRESS YOURSELF PHYSICALLY | PUSH YOUR BOUNDARIES AND BECOME SELF-AWARE | GAIN A SENSE OF WELL-BEING THROUGH ACTIVE EXPLORATION
To design and develop responsibly sourced fashion-forward activewear made from the finest materials with superior fit and construction that will take women outside, help them push their boundaries and explore the globe.
The importance of responsible design
We believe in clothing with a purpose. We design to inspire a connection with the environment, get people moving, exploring and outside. Our focus is making beautiful clothing that helps women experience the great outdoors so it is only natural that we also help preserve and protect our surrounding environment. We have been sewing skiwear in NYC and North America since the beginning despite a lack of technicians trained in performance apparel and machinery. We did this because it is the logical and natural thing to do. We had to train sewers and pattern makers to make powder guards, explain the need for mobility in armholes and deal with endless sewing delays and issues, but we continue to sew exclusively in North America.
Why we value eco-friendly design
Our founder / designer has been concerned about the environment, what we put in and on our bodies and how we interact with our surroundings for as long as she can remember. The oceans, mountains, streets and fields are her playground and source of all inspiration. Growing up on the snow, in the water and surrounded by local food made her want to protect and preserve our natural surroundings. As a mother, those beliefs grew stronger.
Examples of responsible design
ERIN SNOW is known for making the best women’s ski pants. Our pants have an exceptional fit, construction and tailoring. We were able to introduce a sexy stretch ski pant reminiscent of decades past, but modernized in a highly technical water repellent, heat retaining, breathable 4-way stretch that is manufactured in accordance with the bluesign®-standard. This standard guarantees the highest possible freedom from toxic substances and the most economical use of resources through the entire textile chain. We then took the materials one step further, manufacturing exclusively in North America to not only ensure the highest standard factory practices, but also to minimize our carbon footprint.
How we pushed the boundaries in using responsible materials and practices
Manufacturing is key to our eco-commitment. We design and sew some of the most technical and complicated garments imaginable. Despite the high cost, lack of technical machinery and trained sewers, ERIN SNOW is sewn exclusively in North America. We do this because we can guarantee the quality and safety of our sewing environment, reduce our carbon footprint and support North American manufacturing and trade.